Three Signs You’re Ready to Hire a Social Media Team
By Lauren Trujillo | March 14, 2022
Picture this: your business is booming. Sales are skyrocketing. You’re hiring more staff. Things are moving quickly — all sounds great, right? The only problem is, now you, as the showrunner, don’t have nearly as much time as you used to put toward marketing efforts for your business!
If this sounds like you, you already know that having a strong social media presence is one of the most essential marketing tools you can have under your belt. So to feel as though there’s simply not enough time or energy for you to put towards this anymore can be detrimental to the future growth of your company.
If you’ve been considering hiring a social media team to help your brand stay consistent and successful online, but haven’t been sure about taking the leap, don’t fret! We’ve put together a list of some surefire signs that you are READY to outsource your social team!
1. Your Lack of Time is Holding You Back from Growing Your Company Further
As a successful business owner, time is of the essence, and the biggest bottleneck is you. If you’ve yet to hire a team to help with all of the tasks that go into social media marketing, including: content creation, copywriting, community management, scheduling, analytics, and much more — you may have already begun to feel like your lack of time is holding you back from up-leveling online. If so, this is a sure sign that you deserve your CEO time back, and it’s time to hand off these efforts to a team that can give your social media platforms the love and attention they deserve.
Remember, you don’t need to run the show in every area of your business. A strong leader delegates!
2. Your Results Have Plateaued, and You Don’t Know What You’re Doing Wrong.
One of the biggest benefits of hiring a dedicated social media team? Having a customized strategy based on your business goals. That strategy should always include keeping a close eye on results and understanding analytics and performance so your strategy can be adjusted when necessary to drive performance!
Understanding these data analytics takes time and effort, likely time and effort you don’t have in your schedule as a business owner. A social media team will take over the reins and share data with you as needed. Save yourself from learning this skill and stop struggling with your results — we’ve got you covered.
3. You’re No Longer Attracting “Your People” or Getting New Leads from Social Media
As mentioned above, a content strategy and an understanding of analytics are essential. But you know what else is? Actually being social on social media!
We at AMR have noticed that many companies and brands forget that simply posting every so often without actually interacting with your audience or putting effort toward your outreach isn’t going to create an engaged community.
Having a social media team means bringing this “social” element back into your social media presence and aligning it with your brand’s voice, mission, and vision — leading to the regeneration of leads and a robust online community.
So, after considering these points, what do you think? Are you ready to hire a social media team to take your business to the next level? If so — we hope we’re first in line regarding options. We’ll be here when you’re ready to get in touch to discuss your specific goals! We’re excited to chat soon!
Lauren Trujillo
Lauren is a Social Media Content Creator at AMR Digital. When she’s not curating awesome content for her clients, she can be found scoping out Asheville’s best cocktails and cheeseboards, taking care of her succulents, traveling to new cities, and pursuing a plethora of other creative passions!